Data science for RevOps: The Two Scores Your GTM Rests On
Sales has its target account list. Marketing has another. RevOps has a scoring model that everyone claims to use. And somehow, everyone's still working from a different set of priorities. 👀 The p…
Inbound Conversion Lessons From the Companies Converting 70%+ of Qualified Demo Requests
Across hundreds of RevenueHero customers, the typical company books about six in ten of its qualified demo requests. But a sizable group books more than seven in ten. 👀 RevenueHero studied the co…
Signals In, Decisions Out: Building the Signal Store Behind Your Sales OS
Intent signals. Product usage. Website visits. Enrichment data. CRM activity. Your GTM team has more signals than ever. So why is deciding which accounts to prioritize still so hard? 👀 The proble…
Beyond the Buzzwords: How to Build a GTM Strategy
Every company has a go-to-market strategy - or at least thinks it does. Too often, “GTM strategy” is used to describe a revenue target, sales plan, collection of marketing campaigns, or list of initi…
How To Build a Startup Financial Model with Claude for Excel
A hands-on session for founders building their first real financial model. Learn to forecast revenue bottom-up from drivers you control, manage the hiring plan that drives +70% of early-stage spend, p…
From Deal to Signed: Fixing the Document Bottleneck in HubSpot
Your CRM is automated. Your pipeline is moving. Your sales process is humming along. Then someone needs an agreement signed. 👀 Suddenly, it's back to copying CRM data into documents, chasing sign…
Making Strategy Happen: How RevOps Turns GTM Plans into Action
A GTM strategy only creates value when the organization can actually execute it. Turning strategy into results requires more than sharing a plan and assigning a few initiatives. Teams need clear prio…
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