Most field events still run on spreadsheets, DMs, and luck. Eventful automates the grunt work - identifying where your ICP actually is, sourcing the right venues, and spinning up event pages instantly. No chaos. No chasing. Just more deals from the right rooms.
You know events drive real relationships and revenue - but the logistics? A nightmare. Finding the right market, sourcing a venue, managing RSVPs, proving ROI…it’s all work that keeps scaling teams from actually scaling. Eventful gives B2B marketers their time (and sanity) back with an AI-powered platform that handles every detail, from idea to ROI report.
Use firmographic and demographic data from your existing customers to build a lookalike audience and map their location across the globe. Instantly spot geographic density and identify the cities where in-person events are most likely to drive attendance and impact.
Just share your venue preferences, desired vibe, and any must-haves - our venue sourcing agent will source top options, contact venues on your behalf, and present a curated shortlist. All you have to do is pick your favorite.
Quickly create a landing page for your event and send out personalized event invitations. As RSVPs roll in, track performance in real time to ensure you’re on pace to hit your attendance goals - using historical benchmarks to guide the way.
You’ll have full control over who attends your event—review and approve registrants to make sure they’re a fit. For every approved attendee, get a personalized one-pager with key insights: who they are, what they do, and why they might be a great fit for your product or service. No more last-minute prospect research. Just ready-to-use lookbooks your revenue team will thank you for.
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Quickly print name tags using our pre-filled templates and check in attendees with the click of a button, so your team can focus on shaking hands, building relationships, and closing deals.
Track attendance, measure engagement, and monitor whether attendees (or their companies) turn into pipeline and revenue. With Eventful, you'll know exactly how your field events are performing, down to the deal.
In-person field events work — but running them shouldn’t drain your bandwidth. Most teams waste hours chasing venues, stitching together spreadsheets, and manually reporting ROI. Eventful combines AI-driven workflows and expert support so you can plan, launch, and measure events that fill the right rooms and drive real pipeline — without the burnout.
Analyze your customer and prospect data to pinpoint the best cities for your in-person events. Then, source venue options based on your preferences - so you get a curated list of venues without lifting a finger.
Send event invitations directly through Eventful. As RSVPs come in, track performance in real time so you know if you're pacing toward your attendance goals. Use the Eventful Lookbook to brief your team on who’s attending and why they matter, so you can focus on quality conversations and high-impact engagement with your ICP.
Track attendance and engagement, then connect your CRM to see which attendees - or their companies - turn into pipeline and revenue. No spreadsheets, no guesswork - just clear, reliable attribution from event to deal.
Generate pipeline. Close deals. Build community. Then do it again - without the headaches. Eventful is your dedicated events platform - handling everything from strategy to execution to post-event reporting, so your team can focus on building relationships and driving results.
