Less effort, more pipeline from your in-person events

From planning to performance, Eventful is the only end-to-end field marketing platform built for B2B marketers. Cut your event setup time, win more deals faster, and increase customer retention and loyalty, all with Eventful.

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We make in-person, field marketing events easy for B2B marketers.

In-person events can help you generate pipeline, close new business and increase customer retention, but require time and resources you don't have, and multiple tools and systems that don't easily talk to one another - increasing manual work. With Eventful, you get everything under one roof, making event execution easy and fast.

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Easily see where your prospects are located

Based on the firmographic and demographic data of your existing customers, create a lookalike audience with complete and accurate location data so you know where your prospects are located and can easily select a city for your next in-person event.

Plan your entire event with the help of Event Manager agents (human and AI)

Leverage our Event Manager agents to source venue options for your field event based on your specific requirements. Once selected, create a beautiful event landing page from the Eventful template library, or one you've designed yourself.

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Promote your event and track registrants without the hassle

Leveraging the lookalike audience created in Eventful, send event invitations via e-mail and LinkedIn. Track your RSVP performance in real time and, based on historical trends, see if you're on track to hit your attendance goals.

Automated research and "lookbooks" on all event registrants

Stop manually creating docs for you sales team. Eventful will do the prospect research for you, creating "lookbooks" for each registrant so you can arm your sales team with talking points and info on each event attendee.

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Measure performance and results from your in-person events

Easily track event attendance and, through a CRM integration, track whether these attendees turn into pipeline or customers so you can easily see the performance of your field marketing efforts.

Give your team field marketing superpowers.

Stop wasting time and start generating more pipeline through your in-person event strategy.

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Stop guessing, start knowing the cities where your prospects are

Eventful will tell you what cities are best for your in-person events and even source venue options for you based on your specific requirements.

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Promote your event and drive registrations

Send personalized e-mails and LinkedIn DMs to your prospects to drive event registration. Leverage the Eventful Lookbook to know who your prospects are so you can have quality conversations and engagements with your ICP at the event.

Easily measure the impact of your field marketing efforts

Easily handle venue logistics and track attendance through the Eventful platform. From there, connect your CRM with one-click to see conversions to pipeline and customers.

Generate all the benefits from field marketing without the hassle.

Create a halo effect for your brand
Foster community with your ICP to create a halo effect for your brand.
Generate and influence pipeline
Accelerate sales cycles and drive new pipeline through quality engagements with your ICP.
Increase customer loyalty and retention
Strengthen relationships with your customers and create brand advocates.

Run field marketing events, generate pipeline, close business, repeat.

Want to give your team field marketing superpowers? With Eventful, you can - plan, execute and track performance from your field marketing efforts, all through one platform.

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